There's always something interesting to talk about in this industry. Here are a selection of stories that caught our eye over the last month or so.

Yahoo slash email storage quotas by 98%

Yahoo were always very generous with their storage limits. This change brings mailbox sizes more in line with the likes of Google and Microsoft, so it's an understandable move, however the short notice and significant quota reduction is likely to catch many users unawares.

Yahoo Mail storage changes are now in effect, which will take users by surprise. User storage shrunk from a massive 1 TB to 20 GB, a 98% reduction. The changes will be in effect for all users by August 27, 2025.

Source: ZeroBounce Blog

Spamhaus take a hard stance on B2B cold emailing

Spamhaus have never been afraid to speak plainly. In a recent blog post they take aim at the growing "cold outreach" industry, arguing that what many call cold emailing is, in fact, just spam.

Cold emailing, as it’s practiced today, is spam — for inboxes, businesses, and the internet. It’s a thriving industry, but one raising concerns in the email community. In this article we define cold emailing from our perspective, share concerns about its misuse, particularly in B2B communication, and highlight the organizations enabling it.

Source: Spamhaus Blog

Orange.fr tightens email compliance rates

Orange are changing their spam complaint thresholds to be more in line with the likes of Google, Yahoo, and Microsoft - another move in a broader industry shift toward stricter email standards.

Starting mid-August 2025, 0.6% or above spam reports rate might trigger some protection mechanisms. Important Note: As of early 2025 Orange is planning on decreasing the complaint rate from 1% towards 0.3% before triggering protection mechanisms.

Source: Orange Postmaster Page

TalkTalk begins shutting down its free legacy email services

Until recently, TalkTalk customers could keep their email accounts even after switching to another provider. Now thousands of ex-TalkTalk customers will either now have to pay to keep their email service or lose their accounts.

This move affects thousands of email accounts across domains like @talktalk.net, @tiscali.co.uk, and @lineone.net. Former TalkTalk customers who have not migrated to the new paid “Everymail” service will have their accounts terminated. For email senders, this means a large number of previously valid email addresses will soon become hard bounces and high-risk spam traps.

Source: Email Expert